Grow and strengthen Singapore’s position as a leading convention and exhibition city in Asia!

The Meetings, Incentive travel, Conventions and Exhibitions (MICE) sector is a key pillar for Singapore’s tourism industry.

Singapore’s strong reputation as a business city has also made it the leading convention city in Asia and home base for some of the region’s top trade exhibitions.

MICE industry employees work with corporate clients to ensure the successful staging of their business events in Singapore.

Key businesses in this sector include: exhibition organizers, conference organizers and destination management companies. They are supported by suppliers such as logistics companies, stand design and construction companies and events organizers.